Kalema Impact

Measure the search performance of articles created with Kalema Analytics

Last updated 4 months ago

Kalema Impact

Kalema Impact shows the search performance of articles you've created or optimized with Kalema. Track your content's ROI by monitoring clicks, impressions, and ranking improvements over time.

How It Works

Kalema Impact displays performance data for URLs you've added to tracking with specific content sources:

  • Kalema New: Articles created using Kalema's Blog or AutoBlog

  • Kalema Optimized: Existing articles optimized using Kalema's SEO tools

To see data in Kalema Impact, you need to add your articles to Rank Tracking first.

Adding Articles to Track

  1. Go to Analytics

  2. Click the Rank Tracking tab

  3. Click Add URL (or Add Video for YouTube)

  4. Enter the article URL

  5. Select the content source:

    • Kalema New: For articles created with Kalema

    • Kalema Optimized: For articles optimized with Kalema

    • Manual: For other articles (won't appear in Kalema Impact)

  6. Click Save

Viewing Kalema Impact

  1. Go to Analytics

  2. Ensure Google Search Console (or YouTube) is connected

  3. Click the Kalema Impact tab

Summary Cards (Website)

The dashboard shows four key metrics:

  • Articles by Kalema: Number of new articles created with Kalema

  • New Traffic Generated: Total clicks from new Kalema articles

  • Optimized by Kalema: Number of articles optimized with Kalema

  • Traffic Increase: Click growth percentage for optimized articles

Article Breakdown

Below the summary, view detailed performance for each article:

New Articles Section

  • Lists all articles tagged as "Kalema New"

  • Shows clicks, impressions, CTR, and position

  • Compare current period vs. previous period

Optimized Articles Section

  • Lists all articles tagged as "Kalema Optimized"

  • Shows performance before and after optimization

  • Track improvement percentage

YouTube Kalema Impact

When using YouTube as your data source, Kalema Impact shows:

  • Optimized Videos: Number of videos tracked

  • Total Views: Combined views from tracked videos

  • Growth Rate: View increase percentage

  • Success Rate: Percentage of videos showing improvement

Date Range Selection

Choose the time period to analyze:

  • Last 7 days

  • Last 28 days

  • Last 90 days

  • Last 6 months

Best Practices

  • Add articles immediately: Start tracking as soon as you publish

  • Use correct source type: Tag articles properly as "Kalema New" or "Kalema Optimized"

  • Wait for data: Allow 2-3 days for Search Console to report data

  • Review monthly: Check Kalema Impact to measure content ROI

  • Compare periods: Use longer date ranges to see trends

Requirements

  • Google Search Console or YouTube must be connected

  • URLs/videos must be added to tracking in Rank Tracking tab

  • Content source must be set to "Kalema New" or "Kalema Optimized"

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